Due to consumer demand for a non-electric scooter for children, Bird created the three-wheel Birdie model for kids ages three and up. The playful scooter is now available in three colors—Jet Black, Dove White and Electric Rose—a limited number of which can be purchased through the holiday season.
The durable and safe scooter is packed with features like an adjustable bar to accommodate kids of all heights, intuitive lean-to-steering and a body made with airplane-grade metal. The scooter for kids also boasts ultra-wide wheels that help with stability, as well as breaks that are reliable for stopping quickly.
As Bird offers plenty of other models for adults, families can now ride in style together.
Image Credit: Bird
Key Themes Behind This Trend
- Non-electric Scooters for Kids
- The demand for non-electric scooters for kids is rising, creating opportunities for companies to develop innovative and safe scooter models for children.
- Adjustable and Safe Scooters for Kids
- There is a growing need for scooters with adjustable features and enhanced safety measures to provide kids with a comfortable and secure riding experience.
- Family-friendly Scooter Models
- As families look for ways to spend quality time together, the market for scooters that cater to both adults and kids is expanding, presenting opportunities for companies to create family-friendly scooter models.
Where This Applies
- Outdoor Recreation
- The outdoor recreation industry can capitalize on the increasing demand for non-electric scooters for kids by developing innovative scooter designs and features.
- Toy and Entertainment
- The toy and entertainment industry can tap into the rising trend of adjustable and safe scooters for kids by producing scooters with advanced features that enhance playfulness and ensure children's safety.
- Sports and Fitness
- The sports and fitness industry can explore the market for family-friendly scooter models by designing scooters that accommodate both adults and children, promoting active lifestyles and family bonding through scooting activities.
