St. Louis, Missouri-based Schlafly has gained widespread acclaim for its quality craft brews, so much so that people are now downloading a highly specialized beer app that enables them to locate bars and pubs near them that serve Schlafly beers.
All you have to do is start by typing in your zip code so that the beer app can figure out your location. You can then go about using the advanced search filters to search for specific styles of beers, particular neighborhoods and even highly specific locations. The app makes use of a beacon technology, with beacons placed in locations that serve Schlafly beers.
Ultimately, this beer app shows the potential of beacon technology to market highly specific and niche products.
Craft Brew Locating Apps
More Stats +/-
Party-Ready Bluetooth Speakers
Tool-Equipped Smartphone Cases
Smart Meat Thermometers
Translating Beer Apps
Free 2018 Report & eBook
Get the top 100 trends happening right NOW -- plus a FREE copy of our award-winning book.
Our Research Methodology
This article is one of 350,000 experiments. We use crowd filtering, big data and AI to identify insights.