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Dry Shampoo Fragrances

Colab's Scented Dry Shampoo is Now Available at Boots In-Store and Online

— November 30, 2017 — Fashion
Currently on offer at British drugstore Boots, this range of scented dry shampoo features three new magical fragrances. Colab Dry Shampoo is known for its formula with "amazing oil absorption without white residue." In addition to extending the amount of time you can go without washing greasy hair, the haircare products give a volume boost to flat locks and come in even more delicious scents. The exclusive scented dry shampoo variations include Unicorn (sweet, floral, musky and powdery), Hype collaboration Galactic (top notes of neroli and jasmine with musky, spicy and warm middle and base notes) and Good Vibes (fresh, fruity, patchouli and sandalwood base).

The fragrance element of these hair products is for people who enjoy a sensory beauty prep experience.
Trend Themes
1. Scented Dry Shampoo - Disruptive innovation opportunity: Develop new fragrances that cater to different consumer preferences, such as exotic, herbal, or gourmand scents.
2. Oil Absorption Without Residue - Disruptive innovation opportunity: Create a dry shampoo formula that has improved oil absorption capabilities while leaving no white residue on hair.
3. Volumizing Dry Shampoo - Disruptive innovation opportunity: Explore new formulations that provide enhanced volume-boosting properties to transform flat locks.
Industry Implications
1. Beauty and Personal Care - Disruptive innovation opportunity: Introduce scented dry shampoos in the mainstream market to cater to the growing consumer demand for convenience and pleasant fragrances in hair care products.
2. Retail and E-commerce - Disruptive innovation opportunity: Partner with online retailers and drugstores to expand distribution channels and reach a wider audience for scented dry shampoo products.
3. Fragrance and Perfume - Disruptive innovation opportunity: Collaborate with perfume brands to develop unique and enticing fragrances specifically designed for dry shampoo products.
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