There are many scented bath salts that boast ingredients to people relax and unwind, but the Cup O’ Joe Bath Salts from Callyssee boast the invigorating, energizing aroma of coffee arabica seed extract. The coffee-scented sea salts include this extract as an ingredient because of its extremely high antioxidant content, which help to fight free radicals and the signs of aging.
Aside from being enriched with a range of nourishing ingredients for the skin, the product appeals to coffee lovers with novelty packaging that reminds of a travel mug.
Callyssee makes a range of caffeinated beauty products, including everything from body scrubs and cleansers to masks, as well as personal care items inspired by coffee culture—like the Foaming Skin Milk and the Fresh Brew Facial Toner.
Why This Trend Is Growing
- Caffeinated Bath Products
- Opportunity for innovation in the bath and beauty industry by incorporating caffeine into products to provide an energizing experience
- Novelty Packaging in Beauty Products
- Disruptive opportunity to create unique and eye-catching packaging designs to attract consumers in the beauty industry
- Coffee-inspired Personal Care
- Innovation potential in creating a line of personal care products inspired by coffee culture to appeal to coffee lovers and stand out in the market
Industries Being Reshaped
- Bath and Beauty
- Opportunity for the bath and beauty industry to incorporate new, energizing ingredients like caffeine into their products
- Packaging Design
- Disruptive opportunity in the packaging industry to create innovative and visually appealing designs specifically for beauty products
- Personal Care
- Innovation potential in the personal care industry by creating a niche market of coffee-inspired products to attract coffee enthusiasts and differentiate from competitors
