Pastel Patchwork Sneakers

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The Nike SB Blazer Mid PRM Gets a Lilac Colorway Design

— August 17, 2022 — Lifestyle
Nike SB launches a new iteration of the SB Blazer Mid PRM sneaker model in a lilac colorway palette this season. The soft tones are made with a blend of materials and applied in a patchwork construction across the upper. Notably, the sneaker breaks up the Swoosh emblem by the lateral side of the shoe for a disjointed look.

The medial side also features a Swoosh motif in a suede to leather look. The lilac hue can be seen all throughout the silhouette that boasts a slightly dyed look by the upper and the midsole base. It is then rounded out by a rubber outsole foundation for traction, with the laces and tongue in the same tonal look.

Image Credit: Nike

Trend Themes

  1. Patchwork Sneakers — The trend towards patchwork designs on sneakers presents an opportunity for brands to offer unique and customizable products to consumers.
  2. Soft Tones Colorway — Using soft color palettes like lilac and pastels on sneakers presents an opportunity for brands to appeal to a wider range of consumers outside the traditional sneaker market.
  3. Disjointed Aesthetic — Breaking up traditional sneaker designs, such as the Swoosh on the Blazer Mid PRM, presents an opportunity for brands to create unique and memorable products that stand out in a crowded market.

Industry Implications

  1. Footwear — The footwear industry can leverage patchwork designs and soft color palettes to create unique and customizable products that appeal to a wide range of consumers.
  2. Fashion — The trend towards soft color palettes and unique design elements presents an opportunity for fashion brands to incorporate sneakers into their product offerings and expand their market.
  3. Sportswear — For sportswear brands, implementing unique design elements like the disjointed aesthetic of the Blazer Mid PRM presents an opportunity to appeal to fashion-conscious consumers looking for a functional and stylish option for their athletic needs.
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