Chinese fashion brand SANKUANZ unveiled its Spring/Summer 2020 collection during Paris Fashion Week and within that presentation were two new pair of sneaker models. The two boast a low top silhouette and garnered attention from fashion fans due to its bold colorway palettes. The sneakers are complete in a chunky design that is guaranteed to make a statement to any outfit choice.
Notably, there are also elements drawn from basketball shoes that make up the footwear with a wide track and padding that wraps around the collar for protection and comfort. The sneaker features hues such as white, blue, green, orange, as well as neon yellow. The construction sees multiple textiles and layering with materials such as plastic, foam, mesh, rubber, and more.
Image Credit: Browns
Why This Trend Is Growing
- Chunky Sneaker Models
- Disruptive innovation opportunity: Develop customizable chunky sneaker models that allow consumers to personalize the colorway palettes and materials.
- Bold Colorway Palettes
- Disruptive innovation opportunity: Create a platform or service that helps brands and consumers discover and experiment with bold and vibrant color combinations for fashion products beyond sneakers.
- Mixed-texture Construction
- Disruptive innovation opportunity: Invent sustainable materials or manufacturing techniques that enable the creation of visually striking mixed-texture constructions in various industries, from fashion to architecture.
Industries Being Reshaped
- Fashion
- Disruptive innovation opportunity: Develop innovative manufacturing processes that allow for rapid production of unique and attention-grabbing sneakers like those seen in SANKUANZ's collection.
- Footwear
- Disruptive innovation opportunity: Introduce new sustainable materials and production methods to create comfortable and stylish sneakers that incorporate elements of basketball shoes.
- Textile
- Disruptive innovation opportunity: Explore new ways of blending different textiles and materials to create visually dynamic and functional products for the fashion and home decor industries.
