Sandro Homme unveiled its upcoming Fall/Winter 2018 collection and it surrounds the aesthetics of the 70s. The entire series maintains a minimalist look, whilst tapping into old-school designs and silhouettes. In recalling the older decade, the brand takes use of both colors and fabric materials that were made popular during the time. The colors that often reoccur in the collection include mustard yellows, camel tones and darker browns. The materials that salute the 70s in the series include cashmere, corduroys, suede and velvet.
The Sandro Homme Fall/Winter 2018 capsule is both comfortable yet tailored, featuring pieces that are form-fitted such as blazers and dress pants. Others branch towards a more casual influence—this would include pieces such as striped sweaters, bags, denim jeans, duffle coats and shearling jackets.
Why This Trend Is Growing
- 70s Minimalist Menswear
- Opportunity for disruption: Create a new line of menswear that combines the minimalist aesthetic of the 70s with modern materials and technologies.
- Old-school Designs and Silhouettes
- Opportunity for disruption: Develop a line of clothing that combines retro designs and silhouettes with sustainable and eco-friendly materials.
- Recalling the 70s Color Palette
- Opportunity for disruption: Introduce a range of products across various industries that incorporate the popular 70s color palette, catering to nostalgia-seeking consumers.
Industries Being Reshaped
- Fashion and Apparel
- Opportunity for disruption: Incorporate 70s-inspired minimalism into everyday fashion, offering a unique and stylish alternative to mainstream trends.
- Textile and Fabric
- Opportunity for disruption: Develop new materials and fabric technologies that replicate the textures and feel of popular 70s fabrics but with enhanced durability and sustainability.
- Interior Design
- Opportunity for disruption: Create home decor and furniture products inspired by 70s aesthetics, providing consumers with a nostalgic yet modern living environment.
