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Celebrity Hair Products

Jessica Simpson Launches Line of Clip-in Hair Extensions

— June 5, 2007 — Celebs
Samuel Cole Salon, an upscale hair styling salon in North Raleigh owned by Jack and Joelle Ray, is now offering clients HairDo®, a new line of clip-in hair extensions from Jessica Simpson created by her hair stylist, Ken Paves.

The HairDo® collection was inspired by styles Paves has designed for Simpson. On the manufacturer's website, Simpson is quoted as saying, “Ken and I always love trying new styles out on my hair. Our secret has always been extensions and now we want to show women everywhere how easy they are to use and how much fun changing hairstyles can be with our new line.”

According the manufacturer, Hair U Wear, the collection utilizes 100 percent human hair and a patented fiber that mimics the look and feel of natural hair.

"These clip-extensions are a great solution or option for many different clients,” said Joelle Ray. “People with thinning hair or those that want to "put on the glam" occasionally. These extension provide a fun, affordable way to add to your personal image."

Samuel Cole Salon is located at 240 Newton Road. After its recent expansion and remodeling, it received First Runner Up in a nationwide salon décor competition sponsored by Salon Today magazine. It was named Citysearch's Best of the Triangle 2006 “Salon of the Year” and 2006 “Top Ten Color Salon,” and received Metro Magazine “Metro Bravo” award for Best Salon in the Triangle in 2006.

Trend Themes
1. Clip-in Hair Extensions - Salons can take advantage of the growing trend of clip-in hair extensions offered by popular celebrities like Jessica Simpson to increase revenue streams on styling services and complementary products.
2. Human Hair Alternatives - There is a rising demand for extensions that use patent fibers mimicking the look and feel of natural hair, thus providing an opportunity for manufacturers of human hair alternative products to cater to a broader market.
3. Personal Image Enhancement - The new line of clip-in hair extensions presents a fun, affordable way for people to enhance their personal image in a society that places a premium on physical appearance, hence opening the door for businesses that offer image enhancement products and services.
Industry Implications
1. Beauty Industry - Salons, beauty brands, and manufacturers can take advantage of the growing demand for hair extensions and other beauty products to create new and innovative offerings for customers.
2. Fashion Industry - The fashion industry, particularly those in the clothing and accessories segments, can collaborate with beauty brands to offer fashion-forward hair extension products that cater to their niche market while expanding their customer base.
3. Entertainment Industry - Celebrities and influencers can partner with beauty and hair extension brands, providing a lucrative opportunity for the beauty industry to leverage the influence of these figures to reach a broader audience.
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