Sam's Club's VR shopping experience invites consumers to explore the iconic Griswold House from National Lampoon’s Christmas Vacation. COVID-19 has led to consumer reliance on online purchases, but that doesn't mean consumers don't miss the perks and experience of in-person shopping, especially as the holidays near.
This unique experience from Sam's Club is serving as a solution to the problem, offering something that's memorable and interactive while ensuring consumers remain socially distant. The virtual house is a replica of the film set, including everything from light fixtures to carpets. Different gift ideas fill each room, inviting consumers to explore as they would the shelves of a real store. Each item links back to the website for purchase.
Image Credit: Sam's Club
Sam's Club's VR Home Recreates National Lampoon's Griswold House
Ellen Smith — October 27, 2020 — Tech
References: samsclub.obsessvr & adweek