As a healthier alternative to traditional bacon, Simply West Coast launched salmon bacon, which is said to have a sweet and smoky flavor, and a look that resembles real bacon strips.
The all-natural Bacon Style Salmon is made with wild pacific salmon that is naturally smoked and cured. Even though fish is used as a replacement for meat from pigs in this bacon substitute, Simply West Coast promises that it leaves behind "no fishy taste." Since salmon is also known as one of the best sources of Omega-3 fatty acids, this product offers an easy way to add benefits to one's morning meals or lunch sandwiches.
In the 2017 New Hope NEXTY Awards, Simply West Coast's Bacon Style Salmon was named the Best New Animal-Based Product.
What's Driving This Trend
- Salmon Bacon Trend
- The trend towards making healthy and sustainable bacon alternatives using salmon presents a disruptive innovation opportunity in the food industry.
- Omega-3 Infused Food Trend
- The emergence of omega-3 infused foods, like salmon bacon, presents a disruptive innovation opportunity in the health food and supplement industries.
- Natural Meat Substitutes Trend
- The trend towards creating all-natural meat substitute products, like Simply West Coast's salmon bacon, presents a disruptive innovation opportunity in the plant-based food industry.
Who This Affects Most
- Food Industry
- The food industry can capitalize on the trend towards healthier and more sustainable meat alternatives by creating innovative salmon-based products like salmon bacon.
- Health Food Industry
- The health food industry can make use of the trend towards omega-3 infused foods like salmon bacon to create innovative health supplements and functional foods.
- Plant-based Food Industry
- The plant-based food industry can capitalize on the trend towards natural meat substitutes like salmon bacon to create more innovative and sustainable products for consumers.
