The RVS by V Point of View Collection Channel Retro Hollywood
Meghan Young — May 18, 2013 — Fashion
References: monocleorder & coolhunting
An expression of individuality is key this summer season and the RVS by V Point of View collection is here to help people tap into what makes them different. It is a line of avant-garde sunglasses inspired by the retro '80s era. Leaving the convoluted Wayfarer and Aviator crowd behind, men and women will be able to experiment with a range of bold, chic frames that is sure to improve their fashion game immensely.
According to co-founder and designer, Vidal Erkohen, RVS by V Point of View takes cues from that decade because "this was the era we were born in. It brings back the best memories for me as a designer." Comprised of eleven styles, the collection specifically channels the fast glam and bold colors of Hollywood.
According to co-founder and designer, Vidal Erkohen, RVS by V Point of View takes cues from that decade because "this was the era we were born in. It brings back the best memories for me as a designer." Comprised of eleven styles, the collection specifically channels the fast glam and bold colors of Hollywood.
Trend Themes
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Individuality Expression — The trend of expressing individuality is creating opportunities for unique and customizable fashion accessories like the RVS by V Point of View sunglasses.
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Retro Revival — The resurgence of retro styles, such as the '80s-inspired RVS by V Point of View sunglasses, presents opportunities for businesses to tap into nostalgia-driven consumer demand.
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Bold and Chic Frames — The trend of embracing bold and chic frames, exemplified by the RVS collection, offers opportunities for fashion brands to innovate and offer diverse eyewear options.
Industry Implications
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Fashion Accessories — The fashion accessories industry can leverage the trend of individuality expression and retro revival to create and market innovative products like unique sunglasses.
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Eyewear — The eyewear industry can embrace the trend of bold and chic frames to design and produce fashionable sunglasses that cater to the preferences of consumers seeking unique and stylish eyewear.
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Nostalgia-driven Fashion — The fashion industry, particularly within the accessories segment, can tap into the trend of retro revival to create nostalgic-inspired collections that resonate with consumers seeking a blast from the past.
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