Runny Vegan Eggs

Yo Egg & Veggie Grill are Partnering to Launch Runny Plant-Based Eggs

Brands have successfully mastered the look, taste, and texture of vegan eggs in scrambled, hard-boiled and even runny plant-based egg formats, and Israeli startup Yo Egg's award-winning plant-based whole eggs are proof. In collaboration with Veggie Grill, Yo Egg is introducing plant-powered eggs with a "runny yolk" that avoids the risk of salmonella contamination. As such, these eggs are not only well-suited to vegans and those following a plant-based diet, but all consumers who want to experience the future of reinvented eggs on foodservice menus.

Yo Egg's innovative runny eggs will be introduced with three Veggie Grill Exclusives: The Yo Poached Egg Avocado Toast, Huevos Rancheros Bowl with Yo Sunny-Side-Up Egg, and the Yo Egg Kimchi Burger. Veggie Grill Rewards members will have first access to the new menu starting July 26th.

Plant-based Eggs
The rise of vegan and plant-based diets has led to the development of realistic and versatile plant-based egg alternatives, including runny options.
Foodservice Menu Innovation
Brands are constantly seeking unique and innovative menu items to attract customers, and introducing runny plant-based eggs offers a new and exciting addition to foodservice menus.
Reducing Salmonella Risk
Yo Egg's runny plant-based eggs provide a safe and enjoyable alternative to traditional eggs, as they eliminate the risk of salmonella contamination.

Where This Applies

Plant-based Food
As the demand for vegan and plant-based options increases, the plant-based food industry has an opportunity to provide realistic and delicious alternatives to traditional animal-based products.
Restaurant and Foodservice
Restaurants and foodservice establishments can benefit from adding innovative and unique menu items, such as runny plant-based eggs, to attract and satisfy a wide range of customers.
Food Safety
The development of runny plant-based eggs without the risk of salmonella contamination presents an opportunity for the food safety industry to promote safer and healthier food options.
SCORE
1.9 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 21%
Activity 16%
Freshness 19%