This Newton Running Shoe ad series presents running as a remedy for everything. Sports activities are extremely beneficial for one's health and some runners will even tell you that the activity is therapeutic, but these ads take this idea to a whole new level, by swapping feel-good things with tiny pairs of running shoes.
In one of the ads, a pill box is filled with a pair of sneakers for each day of the week, suggesting that a daily run become part of your regimen. Another ad toting running as a form of relief shows she shoes fizzing like a stomach-settling tablet in a glass of water. The third ad shows the shoes packaged like little pills, advising that people go for a run "as needed."