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Couture Postcards

Painted Landmarks by Ruben Toledo for Louis Vuitton Cityguide

— October 29, 2010 — Business
The Ruben Toledo for Louis Vuitton postcards are a series of hand-painted, abstract postcards with international landmarks. (Louis Vuitton previously released a city guide showcasing all the fun hot spots in New York City.) These 100 postcards promote cities such as Shanghai, Istanbul and Vienna to name a few.

Toledo has been working with LV since 1998 and painted the cities in such a unique perspective that make the postcards more like beautiful wall art you'd see in a trendy cafe. The Ruben Toledo for Louis Vuitton city guide postcards are on sale in Louis Vuitton boutiques.
Trend Themes
1. Hand-painted Postcards - Opportunity for artists and designers to create unique, personalized postcards that serve as wearable art and collectibles.
2. Abstract Landmarks - Opportunity to reimagine famous landmarks in abstract art form, providing a fresh and unique perspective for art enthusiasts.
3. City Guide Merchandise - Opportunity for cities to collaborate with artists, designers, and brands to create exclusive merchandise that promotes local landmarks and culture.
Industry Implications
1. Artistic Merchandise - Opportunity for art galleries, museums, and boutique stores to offer unique and exclusive artwork-based merchandise.
2. Tourism and Travel - Opportunity for tourism boards and travel agencies to collaborate with artists and designers to create souvenirs that capture the essence of a destination.
3. Fashion and Luxury - Opportunity for luxury brands and fashion designers to incorporate artistic elements into their merchandise, appealing to art enthusiasts and collectors.
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