Although fashion photography often uses intense facial expressions to complement exquisite styles and tell intricate stories, Ronald Stoops does just the opposite. Shielding the face through various mediums, he relies on his models fluid movement, extravagant costuming and appropriately eerie settings to get his message across.
The strikingly stunning images in his portfolio are surely a result of his work with some of the most original up-and-coming designers in the fashion world. Having studied photography in Antwerpen, he quickly became the name associated with famed fashion productions by Antwerpen Six. This all served as a foray into his celebrated work with avant-garde publications such as Self Service, i-D and Purple.
Implications - As various edgier styles become encouraged and mainstream, fashion photography is pushing boundaries to reflect this change in fashion norms. The youth of today are calling for styles that incorporate diverse aesthetics, and companies should reflect this in their product design.