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Alternative Lifestyle Photography

Robert Ellis Photographs the New Line Community Surroundings

— October 6, 2014 — Fashion
Photographer Robert Ellis seeks to examine the alternative lifestyle of Ireland's New Line community in his latest series. They say that home is where the heart is, so viewing these images offers tremendous insight into the lives and characters of the people who live there.

Ellis' use of light is masterful, with each photo bathing in a crisp, Autumn glow that transforms even the most unsightly, ramshackle environment into something gleaming with energy and potential. All in all, the photographs are imbued with a sense of tranquility that's hard to achieve in the hum-drum of modern life.

The series is one of 12 that makes up Ellis' 'Where we are,' a project dedicated to contemplating the places and stories of people living in Ireland.
Trend Themes
1. Alternative Lifestyle Photography - The trend of capturing alternative and unconventional lifestyles in photography to gain insight into different communities and cultures.
2. Masterful Use of Light - The trend of utilizing light to transform unsightly environments into something gleaming with energy and potential in photography.
3. Tranquility in Photography - The trend of capturing a sense of tranquility that's hard to achieve in modern life in photography.
Industry Implications
1. Photography - Photography industry can capitalize on these trends by offering workshops, online courses, and specialized tours to explore and capture alternative lifestyles and cultures.
2. Travel and Tourism - Travel and tourism industry can partner with photographers to offer unconventional tours and expeditions to explore different communities and cultures that capture tranquility and masterful use of light.
3. Advertising and Marketing - Advertising and marketing industry can leverage these trends to create impactful campaigns and ads that resonate with audiences and offer unique perspectives of different lifestyles and communities.
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