Design brand Ideo created a start-up, Rise Science to help athletes get a better night sleep so they can preform well on game day. Jeff Kahn, the CEO of Rise Science has published research which suggests that increased sleep results in "70% fewer injuries across the season, 8% faster reaction times, a 5% increase in successfully completed plays and even three to five more plays per game." Kahn believes his new sleep app could ensure players get an additional 54 minutes of sleep a night.
The app provides a sleep coaching system which creates personalized sleep plans. These plans are curated using data which includes how long it takes a player to fall asleep, and even how noisy their bedroom is at night. The app tracks sleep debt, sleep cycles, and offers solutions to ensure players are receiving ample time to rest and recover.
What's Driving This Trend
- Athletic Sleep Optimization
- The trend of personalized sleep coaching for athletes can lead to tech innovations that optimize sleep for different types of athletes.
- Data-driven Sleep Solutions
- The use of data in personalized sleep plans for athletes can disrupt the sleep industry by introducing smart solutions to untargeted consumers.
- Performance Sleep Wearables
- Wearable technology that integrates sleep tracking and personalized sleep plans can revolutionize athletic performance recovery and lead to disruptive innovations in the consumer wearables market.
Who This Affects Most
- Sports Technology
- The sports technology industry can leverage rise science's personalized sleep coaching system to create data-driven tools that optimize athletic performance and recovery.
- Wearable Technology
- The wearable technology industry can apply rise science's athlete-focused sleep tracking to create revolutionary products that optimize sleep for a range of consumers.
- Health & Wellness
- Rise Science's data-driven sleep coaching can be adapted by the health and wellness industry to deliver targeted sleep solutions for consumers struggling with different types of sleep disorders.
