Bold-Tonal Luxury Travel Goods

The RIMOWA Holiday 2019 Capsule Features Iridescent Accents

The RIMOWA Holiday 2019 collection's most notable element is the wide color palette that brings a sense of warmth during the colder seasons. The new range features luggage tags, suitcases, iPhone cases, and even coffee table books. The color palette features salmon, yellow, teal, orange, purple, and more.

The iPhone cases arrive in the options of silver metal, iridescent silver metal, and pebbled black leather material. The leather detailing can also be found on the luggage options at the handles to add a pop of color to the iconic travel goods. The wheels are also updated in the bold hues to add an additional captivating design element. The architectural coffee table books are made in collaboration with Apartamento, a Spanish interior publication.

Image Credit: RIMOWA

Wide Color Palette
Disruptive innovation opportunity: Explore the use of an extensive range of colors to create bold and eye-catching products in various industries.
Iridescent Accents
Disruptive innovation opportunity: Incorporate iridescent materials and finishes to add a futuristic and captivating element to consumer goods.
Collaborative Coffee Table Books
Disruptive innovation opportunity: Partner with influential publications or brands to create unique and visually appealing coffee table books in different niche markets.

Sectors Adopting This

Luxury Travel Goods
Disruptive innovation opportunity: Integrate bold and tonal color palettes into luggage designs to create visually striking and distinctive travel products.
Iphone Cases
Disruptive innovation opportunity: Experiment with iridescent and luxurious materials in iPhone case designs, offering consumers a stylish and unique accessory option.
Coffee Table Books
Disruptive innovation opportunity: Collaborate with interior publications to produce visually captivating and artistic coffee table books for consumers who appreciate design and aesthetics.
SCORE
6.1 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, South America, Europe, Asia, Africa
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 91%
Activity 82%
Freshness 9%

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