Vibrant Bobs

Rihanna 'Rock in Rio Madrid' Festival Performance Debuts New 'Do

The images above are from the Rihanna 'Rock in Rio Madrid' Festival performance, in which the singer unveiled a new hairdo that looks curiously like that of Larry, Moe and Curly of 'The Three Stooges.'

Rihanna's new haircut is shaved all the way up the back and sides, and her fire-engine locks are cut into a bowl that ends an inch or two above her ears. See more shots of the Rihanna 'Rock in Rio Madrid' Festival performance above.

Bold Haircuts
Disruptive innovation opportunity: Create a line of edgy hair products specifically designed for bold and unconventional haircuts like Rihanna's.
Celebrity Hairstyles
Disruptive innovation opportunity: Develop an app that allows users to try on virtual celebrity hairstyles to help them choose a new look.
Influencer Hair Trends
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Industries Being Reshaped

Haircare
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Fashion
Disruptive innovation opportunity: Incorporate bold and unconventional hairstyles in fashion campaigns to challenge beauty standards and inspire unique and daring fashion choices.
Entertainment
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SCORE
5.6 out of 10
GENDER
30% Men70% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 63%
Activity 98%
Freshness 8%

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