KFC is known for its red and white striped chicken buckets and KFC UK created reversible bucket hats based on the two brand colors. Available in red and white, the hat has one side that's embroidered with an image of a KFC bucket and a retro 1978 logo on the reverse.
As part of Red Nose Day, the KFC x Comic Relief collab will help to support young people in need in the UK. The hats also include other branding, such as the names of both KFC and Comic Relief on the brim. Purchasing a hat helps to support the British charity and for a limited time this month, KFC UK will be donating an extra £1 for every fried chicken sharing bucket that's ordered via delivery, drive-thru, mobile order or takeaway services.