Retro Pop Art Editorials

This Editorial Draws Inspiration from The Work of Artist Richard Hamilton

Models 1 face Emma Laird stars in 'When the wind blows,' a retro pop art editorial that is captured for the latest issue of ODDA Magazine. Captured by photographer Philip Meech's lens, this series highlights artful and fashion-forward imagery that is presented as an homage to legendary artist Richard Hamilton.

Reminiscent of a retro furniture catalog, this image series spotlights collaged portraits that resemble Hamilton's most popular works. Described as the "father of pop art," Hamilton is most known for his 'Just What Is It That Makes Today's Homes So Different, So Appealing?' piece that acts as this editorial's main point of inspiration.

Styling for this retro pop art editorial is courtesy of Hope von Joel who opts for 60s-inspired womenswear while teaming up with hair stylist Anna Chapman and makeup artist Kim Kiefer -- who also embrace a vintage beauty aesthetic.

Retro Pop Art Fashion
New opportunities to incorporate classic pop art inspirations into fashion and photography, creating a nostalgic and timeless aesthetic.
Artist-inspired Editorial Shoots
Editorial collections inspired by iconic artists that showcase their work to a new audience and breathe life into older art movements.
Vintage Beauty Revival
The revival of vintage hair and makeup styles in fashion editorials as a nod to a bygone era and as a way to create a new, unique look.

Where This Applies

Fashion
Develop new collections and marketing campaigns that incorporate classic art inspirations to create a unique look and message.
Publishing
Introduce artist-inspired editorials to showcase iconic works and create a new interest and appreciation for older art movements.
Beauty
Create new vintage-inspired beauty products or services to meet a growing demand for nostalgic looks and styles in fashion and photography.
SCORE
3.7 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 70%
Activity 34%
Freshness 8%

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