Smart Firming Serums

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Caudalie's Resveratrol-Lift Instant Firming Serum Features Vegan Collagen

— April 30, 2021 — Fashion
The Resveratrol-Lift Instant Firming Serum by Caudalie introduces a refreshed version of the brand's best-selling serum and it features a science-backed formula. The original formula featured a patented combination of Resveratrol and hyaluronic acid, created in collaboration with a Harvard geneticist, and this new formula has been enhanced with a vegan collagen alternative.

Resveratrol, natural hyaluronic acid and a vegan collagen alternative are the powerful trio behind the serum's ability to visibly firm and lift skin, and reduce the appearance of fine lines and wrinkles. The clean and non-irritating product is an appealing retinol alternative and it boasts an oil-free, silky formula with more an 97% ingredients of natural origin.

As well as topically providing a contouring effect, aromatically, the product shares soothing notes of basil, lemongrass, chamomile, thyme and orange blossom.

Trend Themes

  1. Vegan Collagen — The use of vegan collagen alternatives in skincare products is a trend with disruptive innovation opportunities in the beauty industry.
  2. Natural Ingredients — The trend towards using ingredients of natural origin in skincare products presents disruptive innovation opportunities for the beauty industry.
  3. Alternative to Retinol — The trend towards retinol alternatives in skincare products presents disruptive innovation opportunities in the beauty industry.

Industry Implications

  1. Beauty — The beauty industry can utilize vegan collagen alternatives, natural ingredients, and retinol alternatives to develop new and innovative skincare products.
  2. Health and Wellness — The health and wellness industry can utilize natural ingredients and vegan collagen alternatives to develop new and innovative products that promote skin health.
  3. Sustainability — The sustainability industry can support the trend towards using ingredients of natural origin and developing vegan collagen alternatives to reduce the environmental impact of skincare products.
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