Wearable AC Units

The Reon Pocket Fits into Specially Designed Shirts for a Cooling Effect

To help consumers in Japan beat the summer heat, Sony's First Flight start-up incubator launched the Reon Pocket, a wearable air conditioner that works in tandem with its v-neck t-shirts that can either be worn on their own or under another shirt to completely hide the device from view.

The specially designed t-shirts include a small pocket near the back of the neck, where the slim AC gadget fits snugly. Once activated, the Reon Pocket can be controlled with Sony's associated app. As Sony claims. the gadget is capable of reducing the body's surface temperature by 13°C. In addition to being used inside of Sony's t-shirts, the mini air conditioner can also be used as a handheld device.

Currently only available in Japan, the Reon Pocket can be purchased for 13,000 yen.

Image Credit: Sony

Wearable AC Units
Opportunity for disruptive innovation in the wearable technology industry with the development of portable, personalized air conditioning devices.

Who This Affects Most

Wearable Technology
The wearable technology industry has the potential to capitalize on the demand for portable cooling devices.
SCORE
6.1 out of 10
GENDER
50% Men50% Women
MARKETTop markets: Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 87%
Activity 87%
Freshness 9%

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