A colleague once told me she got out of the radio business because "radio is a dead media". But it seems radio is seeing a rebirth in the internet age with BlogTalkRadio.com. BlogTalkRadio allows users to create their own talk radio shows, take questions from callers, and archive their shows as podcasts. It allows hosts to reach their audience quickly and directly.
The simple technology allows hosts to schedule shows up to one month in advance. Listeners tune in live from BlogTalkRadio.com, from a widget embedded anywhere the host wants, or download the archived show from the show's page or from iTunes. Guests and cohosts can use a standard land line phone to call into the show, and up to 15 callers can be in the queue at once, with 5 on air simultaneously.