Cover Girl Comedians

Actress Rebel Wilson Stars in the Latest Issue of ELLE Australia

Rebel Wilson is an Australian actress that is best known for her hilarious role in 'Pitch Perfect' and soon its highly anticipated sequel. Gracing the cover of the April 2015 issue of ELLE Australia, Rebel Wilson shows the world that she's more than a funny woman. With perfectly teased locks and bright red lips, she's a classic beauty in the publication.

It doesn't hurt that Rebel Wilson owes her modeling chops to Tyra Banks. She says, “I never thought I’d be the type of girl who’d be doing, like, fashion shoots. I used to watch some of the reality shows about models and then, weirdly, now I try to incorporate into my fashion shoots the skills I learnt from watching those shows. It’s like thanks Tyra, cause you’ve given me like all the cool tips. Like how to smile with your eyes.”

Funny Women in Fashion
The trend of featuring funny women in fashion shoots offers an opportunity for disruptive innovation in the fashion industry, blending humor with high fashion.
Modeling Skills From Reality Shows
The trend of incorporating modeling skills learned from reality shows into fashion shoots creates opportunities for disruptive innovation in the entertainment industry, merging the worlds of fashion and television.
Classic Beauty Makeover
The trend of giving unconventional comedians a classic beauty makeover provides a disruptive innovation opportunity in the beauty industry, challenging traditional standards of beauty.

Who This Affects Most

Fashion
The fashion industry can capitalize on the trend of featuring funny women in fashion shoots to attract a wider audience and challenge conventional beauty standards.
Entertainment
The entertainment industry can leverage the trend of incorporating modeling skills learned from reality shows into fashion shoots to create innovative cross-promotional opportunities.
Beauty
The beauty industry has the opportunity to embrace the trend of giving unconventional comedians a classic beauty makeover, promoting inclusivity and diversity in their campaigns.
SCORE
2.9 out of 10
GENDER
10% Men90% Women
MARKETTop markets: Europe
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 72%
Activity 8%
Freshness 8%