The Ready to Serve Aperol Spritz beverages are now available in Quebec and will be launching across Ontario in various LCBOs. Launching ahead of the summer season, Aperol's new beverages are ideal for quick refreshments in the sun. The new aperitif boasts a bright orange flavor.
Consumers can easily pour the cocktail into a wine glass filled with ice and garnished with a fresh orange slice. Made with high-quality ingredients, the pre-mixed cocktail is created to replicate the unmistakable bittersweet taste and refreshingly carbonated Aperol Spritz. The beverage is made with citrus oil infused with precious herbs and roots, as well as sparkling wine and soda. Each bottle contains the unmistakable Italian orange aperitif in a convenient single-serve format.
Image Credit: Aperol
What's Driving This Trend
- Pre-mixed Cocktails
- Opportunity for more brands to launch pre-mixed cocktails in different flavors
- Convenience in Beverage Consumption
- Opportunity for companies to innovate by creating ready-to-drink versions of popular cocktails
- Single-serve Beverages
- Opportunity for companies to create beverages in convenient single-serve formats to tap into on-the-go consumption habits
Who This Affects Most
- Alcohol and Beverage Industry
- Industry players can introduce more pre-mixed cocktail options to cater to consumers' increasing demand for convenient beverage consumption
- Cafes and Restaurants
- Opportunity for cafes and restaurants to serve popular cocktails in pre-mixed single-serve formats to cater to on-the-go consumers
- Convenience Store Industry
- Opportunity for convenience stores to stock up on pre-mixed cocktail products as a more convenient alternative to traditional cocktail making
