Ordering a freshly poured coffee or grabbing ready-to-drink lattes are rituals that many coffee lovers are missing out on due to temporary cafe closures but companies like Augie's Coffee are continuing to serve communities by supersizing their offerings. Augie's Coffie is now offering a selection of XL Drinks and XL Matcha products to keep people's fridges stocked.
Online, Augie's Coffee sells gallon-sized lattes like the Matcha Latte or the Vanilla Matcha Latte, as well as Hot Coffee, Cold Brew, Lavender Vanilla Lattes and more. The drinks come with oat milk and according to Augie's Coffee, "it's the same as ordering 12 lattes, with a side of latte. We think this is our best idea for keeping social distance without missing out on good coffee."
Image Credit: Augie’s Coffee
Why This Trend Is Growing
- Bulk-size Beverage Products
- Opportunities to offer customers convenient, supersized bottled beverage options that can be stocked in the fridge for later consumption.
- Direct-to-consumer Delivery
- Potential to capitalize on online sales and delivery services to reach customers who can't visit physical locations.
- Alternative Milk Options
- Options for offering plant-based milks such as oat milk as a dairy-free alternative to traditional milk for coffee drinks.
Industries Being Reshaped
- Beverage Production
- New opportunities for companies specializing in beverages to offer supersized and convenient options for today's consumers.
- E-commerce
- Potential to leverage direct-to-consumer online sales as a way to reach customers who are unable to visit cafes or physical retail locations.
- Plant-based Milk Production
- Opportunities to produce alternative milk options and partner with cafes and beverage companies to offer healthier and more sustainable alternatives to traditional milk products.
