Data-Storing Mouse Pads

The Razer BELiEF is a Mouse Pad Doubles as an External Solid-State Drive

The Razer BELiEF is designed by creative studio Smooth Way. The conceptual gadget combines design and functionality to create an innovative product. Smooth Way created a mouse pad that doubles as an external solid-state drive (SSD) to simplify data storage. This innovating is the brainchild of designers Jaehee Kim and Seungho Choi to facilitate the use of technology for digital nomads.

The Razer BELiEF uses a cable attachment to transfer data from computers to its external solid-state drive with lightning-fast transfer speeds. When data is not being transferred, the device acts as a desktop accessory mouse pad. One of the key philosophies in this design is portability. The mouse pad drive is easy to pack away to transport from one location to another.

Image Credit: Yanko Design / Smooth Way

Multipurpose Desk Accessories
There is an opportunity to further expand the trend of combining commonly used desk accessories with technological innovations to create multipurpose products.
Portable Storage Solutions
There is a market for portable storage solutions that can serve as both functional tech gadget and fashionable desktop accessory.
Dual-use Devices
A trend can be identified in the creation of devices that function as both a tech gadget and serve another purpose, creating innovation opportunities for those willing to broaden their design ideas.

Who This Affects Most

Gaming Equipment Industry
The Gaming equipment industry could capitalize on the trend of creating multipurpose gaming equipment that functions as both a tech gadget and necessary gaming equipment.
Corporate Office Supply Industry
The Corporate Office Supply Industry can expand their product offerings to include fashionable and functional tech gadgets in their desktop accessory line.
Tech Industry
The tech industry can broaden their design ideas by identifying and capitalizing on the trend of creating devices that serve dual functions.
SCORE
5.3 out of 10
GENDER
90% Men10% Women
MARKETTop markets: North America, Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 79%
Activity 71%
Freshness 10%