Collaborative Smart Glasses

Ray-Ban and Facebook are Launching a Stylish Pair of Smart Glasses

Ray-Ban and Facebook teamed up to create a pair of smart glasses that will soon be revealed and they promise to offer the benefits of plenty of features and style. According to Facebook CEO Mark Zuckerberg earlier this summer, the device will "let you do some pretty neat things."

The smart glasses have the ability to record high-quality video and they do so in a way that's completely hands-free. This week, Facebook Reality Labs VP Andrew Bosworth shared a video of his family vacation (and a Mark Zuckerberg cameo) and it was entirely captured on the collaborative smart glasses.

The co-branded smart glasses have the potential to help make relevant information easily accessible to users so that they can carry out a variety of tasks with a greater level of ease.

Collaborative Smart Glasses
Smart glasses that offer the benefits of style and the ability to record hands-free have the potential to change the way people interact with their devices and surroundings.
Hands-free Video Recording
Hands-free video recording technology integrated into smart glasses has the potential to disrupt the camera and video recording industry.
Wearable Technology with Task Assistance
Smart glasses that offer relevant information and task assistance have the potential to disrupt the wearable technology industry.

Who This Affects Most

Fashion and Wearable Technology
Collaborative smart glasses have the potential to disrupt fashion and wearable technology industries by combining style and functionality.
Camera and Video Recording Technology
The hands-free video recording technology in smart glasses has the potential to disrupt the camera and video recording industry by offering a new way to capture experiences.
Task Assistance and Augmented Reality
Smart glasses that offer relevant information and task assistance have the potential to disrupt the task assistance and augmented reality industries by providing a hands-free solution.
SCORE
5.1 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 75%
Activity 68%
Freshness 11%