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Pride-Honoring Tie-Dye Collections

Snark Park Celebrates Pride Month with the New Rainbow Capsule

— June 5, 2019 — Fashion
Snark Park celebrates this month's Pride Month with a limited edition Rainbow Capsule, featuring bold rainbow-hued goods that honor the community and its rights. The collection features a series of signature graphic tees in tie-dye patterning, black dad caps with branding, and 'Loft and Found' t-shirts in colorful options.

The caps boast a black base with colorful emblems that recall Snark Park. Notably, the art space is also working in collaboration with WorldPride for the occasion, which is an organization that stands up for the LGBTQ community, tackling issues from a global perspective. 10% of the proceeds will be directed to WorldPride in support of the initiative -- the capsule is set to launch officially on June 8th.
Trend Themes
1. Pride-honoring Tie-dye Collections - Disruptive innovation opportunities: Explore partnerships with LGBTQ organizations for joint product collaborations to celebrate Pride Month.
2. Bold Rainbow-hued Goods - Disruptive innovation opportunities: Develop new marketing strategies to target and engage with the LGBTQ community through vibrant and inclusive product offerings.
3. Collaborations with LGBTQ Organizations - Disruptive innovation opportunities: Create co-branded merchandise and promotional campaigns with LGBTQ organizations to support initiatives and elevate brand reputation.
Industry Implications
1. Art & Fashion Retail - Disruptive innovation opportunities: Embrace inclusive designs and collections that celebrate diversity and LGBTQ rights to attract a broader customer base.
2. Non-profit Organizations - Disruptive innovation opportunities: Explore partnerships with brands that promote LGBTQ rights and raise funds through limited edition products.
3. Marketing & Advertising - Disruptive innovation opportunities: Develop creative marketing campaigns centered around Pride Month to showcase the brand's commitment to inclusivity and diversity.
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