Ragged Nomad Menswear

The Rag & Bone Fall 2010 Collection Covers All the Bases

Although I like a man in tailored suits and casual chic attires, this ragged, nomad look featured in the Rag & Bone Fall 2010 collection is just as hot.

Definitely a line that focuses on layering (an important aspect of a fashionable man’s wardrobe), the Rag & Bone Fall 2010 collection lends the perfect outfits to transition from summer to fall. With chunky knits, military blazers, leather jackets and more, it seems as though they’ve covered all their bases.

Ragged-nomad Style
There is an opportunity for fashion designers to create their own line of clothing that showcases a fusion of worn-out and rugged style that advocates freedom for the nomadic lifestyle seen across the world.
Layered Men's Clothing
An opportunity for brands to offer men's clothing that exhibits the perfect balance of fashion and practicality, seamlessly transitioning from summer to fall, allowing for year-round desirability.
Utilitarian Fashion
There is potential for designers to create fashionable clothing for working-class and rural people, to incorporate military and workwear-inspired elements with functionality and abstraction.

Industries Being Reshaped

Fashion
The fashion industry can innovate options that offer functional practicality, expanded durability, and resistance while incorporating a rugged and nomadic look.
Retail
There is a market for men who prefer rugged and rough and tumble clothing, so companies that focus on retail can provide customers with opportunities to express their rugged style sensibilities.
Manufacturing
The manufacturing industry can utilize practicality, durability, and resistance in manufacturing men's clothing, encompassing both formal and informal clothing while following the example set by the nomadic fashion trend.
SCORE
2.9 out of 10
GENDER
90% Men10% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 53%
Activity 26%
Freshness 8%