Rachel McAdams was seen accompanying Anna Wintour, editor in chief of Vogue, to many a Spring 2010 runway show this past September, leading many to believe that she would soon grace the pages of Wintour’s magazine. Low and behold, a few months later we see Rachel McAdams in Vogue looking lovely on the January 2010 cover.
Photographed by Mario Testino, the shoot has McAdams, who is promoting her upcoming movie Sherlock Holmes, wearing items from Dior and Dolce & Gabbana, as well as talking to Sally Singer. Rachel McAdams in Vogue continues to capture the hearts of Canadians -- and everyone else.
Why This Trend Is Growing
- Canadian Actresses in Vogue
- Opportunity to showcase Canadian talent in high-profile fashion magazines.
- Promotion of Movies Through Fashion
- Opportunity to use fashion magazines as a platform to promote upcoming movies.
- Celebrity Endorsements in Fashion
- Opportunity for brands to collaborate with celebrities for fashion campaigns and editorials.
Industries Being Reshaped
- Fashion
- Disruptive innovation opportunities in fashion magazine publishing.
- Film
- Disruptive innovation opportunities in using fashion magazines as a promotional tool for movies.
- Branding
- Disruptive innovation opportunities for brands seeking celebrity endorsements in the fashion industry.
