Pliable Soft Textile Sneakers

GOLF le FLEUR* and Converse Launch a Soft Quilted Velvet Pack

GOLF le FLEUR* works in collaboration with Converse on the latest pack of recognizable silhouettes entitled 'Quilted Velvet.' The pack features three footwear models in total, taking on structures that are signature to Converse but made up of soft textile materials that reference the name of the collection.

The three models are made up of pliable materials throughout the uppers are notably accented with velvet laces as well. The soft shoes are bright as well, arriving in colorways of purple, red, and beige. The One Star silhouette arrives in the beige or red tonal option sitting atop white midsoles -- the red boasts matching red laces and the beige option is contrasted with blue laces. The Chuck 70s are complete in purple with details including metal eyelets, white toe cap, and white laces. The signature GOLF le FLEUR* floral prints are also subtly adorning each silhouette.

Textile Footwear
Create new textile materials to replace traditional footwear materials like leather and rubber.
Quilted Design
Incorporate quilted design into other fashion and accessory pieces like jackets, bags, and hats.
Velvet Accents
Apply velvet to other fashion accessories like hats, bags, and belts, to add a touch of luxury.

Who This Affects Most

Footwear
Experiment with alternative materials and reinterpret classic designs with a contemporary twist.
Fashion
Combine luxury materials and comfy designs to create high-end fashion clothing.
Accessories
Bring quilted and velvet materials to other fashion accessories such as handbags and scarfs.
SCORE
3.8 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, South America, Europe, Asia, Africa
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 74%
Activity 32%
Freshness 9%

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