In line with the 2018 Winter Olympics, Seoul-based architects are creating this seaside PyeongChang Resort.
Shaped like the iconic figure-eight symbol, this resort will be based in PyeongChang, South Korea within five kilometers of the Olympic stadiums. The hotel will host 946 rooms, a suspended swimming pool and traditional Korean homes on the ground level. Spread across 29,493 square meters of land, the unique hotel form was chosen due to the shape's maximization of space while still providing guests with a panoramic view of the stunning seaside location. The figure-eight shape is also an inspiration from the organisms living deep under the sea.
After the 2018 Winter Olympics, the PyeongChang Resort hopes to host meetings and conventions.
What Makes This Trend Stand Out
- Seaside-shaped Hotels
- Innovative hotel shapes are appealing to guests seeking unique experiences, offering ample room for design creativity and potentially making use of otherwise unused land.
- Iconic-inspired Architecture
- Drawing inspiration from iconic shapes or structures can make a hotel stand out, providing a memorable and eye-catching experience for guests.
- Optimized Space Use
- Maximizing the use of space, such as with figure-eight shaped hotels, can offer more amenities and higher capacity while still providing guests with stunning views and unique experiences.
Sectors Adopting This
- Hospitality
- Opportunities lie in hotel design, architecture, and development for businesses seeking to create unique guest experiences and make use of underutilized land.
- Tourism
- Seaside-shaped hotels have potential to attract guests looking for a unique experience and location, driving tourism revenue for the surrounding area.
- Meetings and Conventions
- Figure-eight shaped hotels, such as the PyeongChang Resort, can provide optimal space and amenities for hosting large meetings and conventions, creating an opportunity for event planners and businesses in the hospitality industry.
