High-Protein Overnight Oats

ONO Overnight Oats Feature a Whey or Plant-Based Protein Blend

Overnight oats are one of the quickest, nourishing, customizable and cost-effective breakfasts that can be prepared with ease at home and ONO Overnight Oats is introducing itself to the world with high-protein overnight oats and indulgent flavors. The products combine a base of organic gluten-free oats with chia seeds and flax seeds, plus an additional boost from whey protein or plant-based protein.

The high-protein overnight oat products are offered in nostalgic flavors like cereal milk, pancakes and syrup and vegan blueberry muffin. For the utmost convenience, the products are packaged in single-serve portions, so that they can be prepared the night before just by adding milk or a dairy-free alternative beverage of choice.

ONO Overnight Oats boasts 25 grams of protein per serving and less sugar than comparable overnight oats from competitors.

High-protein Breakfast Foods
Manufacturers in the breakfast foods industry can incorporate high-protein ingredients to offer more filling and nutritious options for consumers.
Single-serve Packaging
Packaging companies can develop more convenient and portable options for consumers who lead busy lifestyles but still want to eat healthy and tasty meals.
Indulgent Yet Healthy Flavors
There is an opportunity for food companies to create products that reflect consumers' desire for more sophisticated and indulgent flavors that are still nutritious and low in sugar.

Who This Affects Most

Breakfast Foods
With consumers prioritizing health and convenience, the breakfast foods industry can respond with innovative, high-protein options like ONO Overnight Oats.
Packaging
As more people opt for on-the-go meals, packaging companies can take the lead in developing sustainable, single-serve packaging that meets consumers' needs and preferences.
Healthy Snacks
ONO Overnight Oats can inspire companies in the healthy snacks industry to experiment with new flavor combinations and protein sources to offer more satisfying and nutritious options to consumers.
SCORE
4.3 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 54%
Activity 66%
Freshness 10%