The Proof & Wood Ventures 'Presidential Dram' Spirits are Premium
Michael Hemsworth — January 20, 2021 — Marketing
References: proofandwood & uncrate
The Proof & Wood Ventures 'Presidential Dram' spirits have been unveiled just in time for Inauguration Day as an option for spirit enthusiasts to commemorate the event with a high-quality snifter. The spirits come in two options including the 'One Term' Single Barrel Bourbon and the 'Two Term' Single Barrel Rye, which are both aged with the respective namesake terms in mind with four years for the former and eight years for the latter. The two spirits feature both red and blue accents on each variety that call to mind the different political parties.
The Proof & Wood Ventures 'Presidential Dram' spirits are being sold in the D.C. area in limited numbers with just 20 barrels of the 'One Term' bourbon and four barrels of the 'Two Term' rye.
The Proof & Wood Ventures 'Presidential Dram' spirits are being sold in the D.C. area in limited numbers with just 20 barrels of the 'One Term' bourbon and four barrels of the 'Two Term' rye.
Trend Themes
1. Custom-labeled Spirits - There is an opportunity for businesses to create custom-labeled spirits to commemorate events or celebrate occasions.
2. Political-themed Products - There is potential for businesses to create political-themed products, such as spirits, that cater to consumers with affiliations to specific political parties or ideologies.
3. Limited Edition Products - Businesses can create limited edition products, such as these Presidential Dram spirits, to create scarcity and generate buzz among consumers.
Industry Implications
1. Alcohol - The alcohol industry can explore creating custom-labeled or political-themed spirits to attract consumers.
2. Event Planning - The event planning industry can offer custom-labeled spirits as a unique addition to events or as customized party favors.
3. Political Merchandise - The political merchandise industry can expand their offerings to include premium, limited edition products such as these 'Presidential Dram' spirits.
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