To help bring joy and create a crucial sense of normalcy, PepsiCo’s bubly sparkling water is teaming up with Project Sunshine to give pediatric patients music-themed activity kits, appropriately titled 'bubly beats.'
These uplighting kits feature rockstar sunglasses, amped-up mic, maraca, mad libs, coloring and sticker sheets, songwriting sheets, power postcards, and colored pencils. The bubly beats kit is packaged in a bright, customizable drawstring bag so kids can "bring the band" wherever they go. In addition, fans can download free kit activities online so families can create more fun at home.
According to the bra,d since the onset of COVID-19, hospitals’ requests for kits have increased by nearly 1000%. Consumers can further support these patients by donating online through Project Sunshine.