The latest video by French studio Patador Prod for electronic musician Professor Kliq is impossible to stop watching. Titled ‘Plastic and Flashing Lights,’ the video shows a man made of wire and plastic as he is stretched, squeezed and otherwise transfigured through stop-motion animation. The resulting video is absolutely hypnotic. The geometric images paired with abstract movements make for an aesthetically astounding creation.
‘Plastic and Flashing Lights’ is set to electronic music by Professor Kliq himself, which increases the epic quality of the short film while giving a strong beat to which all the figure’s movements are coordinated. Every time a strong drumbeat occurs, the figure’s head expands and with every eighth-note the figure takes a strained step. This makes for a fluid video while maintaining its intensity through the figure’s movement, the background music and the use of stop-motion techniques.
What Makes This Trend Stand Out
- Stop-motion Animations
- There is an opportunity for companies to use the visually captivating technique of stop-motion animations in advertisements or social media campaigns.
- Abstract Visuals in Music Video Production
- Music video production companies can explore the use of abstract visuals accompanied by electronic music to create unique and memorable videos for artists.
- Surrealism in Advertising
- Advertising firms can incorporate surrealism in their campaigns to create memorable and thought-provoking content that captures the attention of viewers.
Sectors Adopting This
- Film and Animation
- The film and animation industry can utilize stop-motion animations to create visually compelling content in movies, TV shows, or even video games.
- Music and Entertainment
- The music and entertainment industry can explore the use of abstract visuals and surrealism to enhance the experience of music videos and live concerts.
- Advertising and Marketing
- Advertising and marketing firms can implement new and creative ways of engaging audiences through the use of visually captivating content like stop-motion animations and surrealism.
