Staying prepared for an emergency has become essential for many consumers who are worried about potential problems that could come about at any moment, so the SEVENTY2 Pro Survival System is built with this in mind.
The backpack is focused on the first 72 hours after a disaster or emergency to help increase a person's ability to survive by keeping everything they need within reach. This includes an array of tools, first aid supplies, gloves, hand warmers, water and much more.
The SEVENTY2 Pro Survival System hides all of the essentials it offers within a waterproof backpack, which makes it ideal for packing alongside other gear in a trunk when heading out on a camping trip or long drive.
What's Driving This Trend
- Emergency Preparation Products
- The market for emergency preparation products, such as survival backpacks, will continue to grow as consumers place greater importance on being prepared for potential disasters or emergencies.
- Compact Survival Gear
- There is an opportunity for companies to innovate and create even more compact and lightweight survival gear that fits in a backpack or small space for easy access during emergency situations.
- Customized Survival Kits
- The demand for customized survival kits that cater to specific types of emergencies, such as natural disasters or power outages, is likely to increase as consumers seek more specialized solutions.
Who This Affects Most
- Outdoor Gear Retail
- Outdoor gear retailers can capitalize on the trend of emergency preparation by offering a wider selection of survival backpacks and other related products.
- First Aid Supplies Manufacturing
- First aid supplies manufacturers can partner with survival backpack companies to offer customized first aid kits that cater to specific emergency situations.
- Tech-enabled Emergency Preparation
- Tech companies have an opportunity to disrupt the emergency preparation industry with the development of new products or apps that help people better prepare for emergencies and disasters.
