For those who consider themselves to be classy guys and gals, the Pressers Playing Cards by Bicycle are a set of cards you can't afford to be without at your next poker game.
Designed after the look of advertising agencies from the 1960s, the Pressers Playing Cards look like a deck of cards you'd expect Don Draper from Mad Men to play with. Pressers Playing Cards are printed on soft luxe paper and have and incredible "used" look and feel to them.
These Mad Men-inspired cards have designs you expect to find in such a deck, the Kings and Queens both display elegantly dressed men and women of the era who are either holding cigarettes, wine, scotch or a pipe in either hand; while the Aces showcase the magnificent New York skyline.
What's Driving This Trend
- Vintage-inspired Playing Cards
- Opportunity for companies to create similar products that add a touch of nostalgia and sophistication to game night activities.
- Nostalgia-inspired Designs
- Opportunity for companies to introduce retro designs to their products to appeal to consumers who are drawn to the past.
- Premium Feel Materials
- Opportunity for companies to use luxe paper or other premium materials in their products to create a more high-end feel.
Who This Affects Most
- Card and Board Games
- Opportunity for companies in the card and board game industry to create a niche market for consumers who enjoy vintage-inspired designs.
- Stationary
- Opportunity for companies in the stationary industry to create premium paper products that mimic the look and feel of the Pressers Playing Cards.
- Advertising and Marketing
- Opportunity for companies in the advertising and marketing industry to create nostalgic campaigns that appeal to consumers who enjoy vintage aesthetics.
