Personal-Size Pineapples

Fresh Del Monte's Precious Honeyglow is Sweeter and Single-Serving Size

Fresh Del Monte, known for creating the colorful, Pinkglow and Rubyglow pineapples, introduced a personal-sized pineapple called Precious Honeyglow with year-round availability exclusively through Melissa's Produce. Precious Honeyglow is the most compact pineapple in Del Monte history, weighing under two pounds, or about half of the average weight of a traditional full-size pineapple.

According to a Fresh Del Monte survey, single-person households are significantly less likely than multiple-person households to prefer full-size whole pineapples. This small, single-serve pineapple was created to offer consumers more choices in variety and size of fresh, whole pineapples, all while reducing food waste. This pineapple also caters to different taste preferences since Precious Honeyglow is said to have "a distinctly sweeter taste than traditional pineapples."

Miniature Fruits
The rise of smaller, personal-sized fruits provides a convenient and waste-reducing option for single-person households.
Customized Produce Offerings
Tailoring fruit sizes and flavors caters to diverse consumer preferences and enhances customer satisfaction.
Sustainable Packaging
Efforts to minimize food waste through right-sized produce align with growing consumer demands for sustainable living solutions.

Industries Being Reshaped

Agriculture
Innovations in fruit size manipulation present opportunities for farming operations to meet niche market demands.
Retail
Grocery stores can leverage unique, single-serving produce to attract health-conscious consumers looking for fresh, convenient options.
Food Distribution
The logistics of handling personal-sized produce requires advanced distribution strategies to maintain product freshness and appeal.
SCORE
3.2 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 31%
Activity 37%
Freshness 29%

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