Unlike most dish soap products that need to be combined with water, Dawn's innovative Powerwash Dish Spray promises to save people time at the sink by requiring no water until the final rinse. As a large percentage of people prefer to clean dishes as they prepare food, rather than leave the chore until after a meal has been finished, this new spray-foam dish soap has the potential to make it easier for people to clean as they go.
The product introduces a three-step spray, wipe and rinse experience to transform dishwashing and a first-of-its-kind nozzle with a spray chamber to mix the product with air to create suds.
To kick off the launch of the category-first spray-foam dish soap, Dawn partnered with award-winning chef Curtis Stone, who created recipes for people to try during football season, Valentine's Day and the rest of the winter.
Image Credit: Dawn