The researchers at Pong have invented an iPhone case that blocks 60% of the radiation emitted from the phone, and the marketing team at Pong has decided to use fearmongering and quick math to sell the new invention.
For every 1% of cell phone radiation the new cover blocks from your precious brain, you just pay $1. So if I give you $100, you can develop a radiation-free Pong iPhone case?
The chance of developing brain cancer from an iPhone is slimmer than an—ugh, gotta use it—iPod. However, if you feel compelled to get a Pong iPhone case to thwart cancer, I suppose you can keep eating McDonald’s and smoking Marlboros.