Pyer Moss releases its offerings for the Spring/Summer 2019 season and the collection consists of an array of politically-charged clothing that definitely opens the platform for cultural commentary. Largely focusing on the contemporary representation of people of color in the landscape of both fashion and in the broader sense of society, Pyer Moss openly challenges the status quo and conservative perceptions.
The stylish Spring/Summer 2019 collection presents an eclectic selection of styles. The politically-charged clothing effortlessly pays homage to African-American traditions through a rich color palette and culture-appropriate pattering. Moreover, Pyer Moss' collection juxtaposes these rich elements with contemporary cuts and approaches to tailoring. The message of the collection is further emphasized by direct slogans like "Stop Calling 911 On The Culture" and "See Us Now?"
Photo Credits: Doug Segars/ Julian Burgueño
Why This Trend Is Growing
- Politically-charged Fashion
- Disruptive innovation opportunity: Designing fashion collections that challenge the status quo and make powerful cultural and political statements.
- Representation in Fashion
- Disruptive innovation opportunity: Creating fashion that accurately represents people of color and challenges conservative perceptions of beauty and style.
- Culture-appropriate Pattering
- Disruptive innovation opportunity: Developing fashion using rich colors and patterns that celebrate and pay homage to diverse cultures.
Industries Being Reshaped
- Fashion Design
- Disruptive innovation opportunity: Pushing the boundaries of fashion design to incorporate social and cultural commentary.
- Retail
- Disruptive innovation opportunity: Curating collections that resonate with consumers' desire for fashion that reflects their values and beliefs.
- Textile Manufacturing
- Disruptive innovation opportunity: Creating fabrics with culture-appropriate patterns and textures that support diverse fashion collections.
