This plane photography series may look realistic, but it's snapped using a toy plane. A Macau-based web designer named Varun Thota, who snapped the photos, looks like like he is placing his hands in the air simultaneously with a passing airplane. In reality, he is holding a toy plane up in the air and positioning it so that it appears to be at a high-altitude.
The fun photo series ‘#mytoyplane’ features "aircrafts" soaring above skyscrapers, city streets and the countryside. The designer used an “Airbus A330” toy plane for the photos, which he discovered inside a Kinder chocolate egg. He also wants people to create their own '#mytoyplan' captures and share them with him and others on the Internet by using the same hash-tag.
Why This Trend Is Growing
- Toy Plane Photography
- Opportunity for toy manufacturers to partner with photographers to create new, distinctive product lines.
- Imaginative Photography Campaigns
- Innovative marketing campaigns can be conducted for product launches, leveraging imaginative skills with new, quirky, or playful photography styles.
- Social Media Photography Challenges
- Opportunity for brands to launch challenges for user-generated content in social media with branded hashtags or product-based themes.
Industries Being Reshaped
- Toy Manufacturing
- Toy manufacturers can explore collaborating with photographers to create new ranges of toy photography products.
- Digital Photography
- Opportunity for photographers to create imaginative campaigns for brands or products with disruptive or playful photography styles.
- Social Media Marketing
- Brands can leverage social media platforms for user-generated content campaigns that encourage customer engagement and product promotions.
