These pizza pictures are undeniably going to make you hungry for a slice. As a pizza lover, I can honestly say this man is a genius. Just when you think Instagramming pictures of food was becoming overwhelming, Jonpaul Douglass takes it to a whole new level, with pizza of course.
Jonpaul Douglass is a commercial photographer who decided to place pizzas in unexpected and unusual locations just for fun. The photo series is named #pizzainthewild and it started about five months ago when a random pizza-themed graffiti tag caught the photographers eye. Douglass took a few pepperoni pies and decided to get to work. Douglass told Mashable that "I vowed to use my photography skills to create a series of these urban pizzas in the wild."
His pizza of choice was a box of cheesy Little Caesars.
What's Driving This Trend
- Food Photography
- Disruptive innovation opportunity: Exploring unique and creative ways to capture and present food in photographs, such as placing pizzas in unexpected environments.
- Creative Branding
- Disruptive innovation opportunity: Using unconventional marketing strategies, like guerrilla-style pizza placements, to generate buzz and engage with consumers.
- Social Media Marketing
- Disruptive innovation opportunity: Leveraging platforms like Instagram to showcase visually striking and shareable pizza photos, creating a brand identity and attracting a dedicated online following.
Who This Affects Most
- Food and Beverage
- Disruptive innovation opportunity: Incorporating creative and visually appealing food presentation techniques, inspired by pizza photography, to enhance consumer experience and drive customer engagement.
- Advertising and Marketing
- Disruptive innovation opportunity: Employing unconventional and attention-grabbing tactics, such as placing products in unusual settings, to captivate audiences and convey brand messages.
- Social Media and Digital Marketing
- Disruptive innovation opportunity: Developing distinctive and visually captivating social media content, inspired by pizza photography, to attract and retain online audiences, ultimately driving brand awareness and customer loyalty.
