The New Pink Star Raspberry Brand Was Unveiled at Fruit Attraction
Kanesa David — October 10, 2023 — Lifestyle
References: earthmarketstore & hortidaily
Earth Market has tapped Berrynest to introduce the Pink Star® premium raspberry brand, also available in an organic variant. Pink Star aspires to establish itself as the preeminent premium raspberry available throughout the year.
Pink Star is more than just a highly available fruit, it is a testament to premium taste. The new raspberry variety recently garnered recognition and acclaim when it received an esteemed award from the International Taste Institute in Brussels last May.
The new Pink Star raspberry will primarily be sold in the European market thanks to a partnership with Agrovision Corp, a Moroccan production company. The fruit is marketed as a premium fruit option with consistent quality, extended shelf life, and year-round accessibility.
Image Credit: Earth Market
Pink Star is more than just a highly available fruit, it is a testament to premium taste. The new raspberry variety recently garnered recognition and acclaim when it received an esteemed award from the International Taste Institute in Brussels last May.
The new Pink Star raspberry will primarily be sold in the European market thanks to a partnership with Agrovision Corp, a Moroccan production company. The fruit is marketed as a premium fruit option with consistent quality, extended shelf life, and year-round accessibility.
Image Credit: Earth Market
Trend Themes
1. Premium Raspberries - The Pink Star® raspberry brand aims to establish itself as the preeminent premium raspberry throughout the year.
2. Highly Available Fruit - Pink Star is more than just a raspberry, it is a testament to premium taste and consistent quality.
3. Year-round Accessibility - The Pink Star raspberry offers extended shelf life and year-round availability, making it a sought-after fruit option.
Industry Implications
1. Fruit Market - Earth Market's introduction of the Pink Star® premium raspberry brand disrupts the fruit market by providing a highly available and premium fruit option.
2. Organic Food - The organic variant of Pink Star raspberry taps into the growing demand for organic fruits, offering a premium and sustainable choice.
3. Moroccan Production - The partnership with Agrovision Corp brings Pink Star raspberries to the European market, disrupting the raspberry industry with high-quality fruit year-round.
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