Pink Dingo Lets You Vote on Which Charity You Donate To
Michael Hines — June 4, 2011 — Social Good
References: pinkdingo & springwise
If you can feel the charitable bone in your body aching, maybe you should sign up for Pink Dingo. Pink Dingo is a new charity site that lets you make a group donation to a new charity every week.
Each week, Pink Dingo highlights an issue and seeks out the best charities that work to fix it. Those charities are compiled into a list of three, which can be voted on by you and other Pink Dingo members. The winning charity gets the spoils: a $3 donation per member. A private beta test is underway now, with the site reporting that 3,100 members have already signed up and donated more than $72,000. If you're in need of some karma points and have a tight budget to work with, this may be the site for you.
Each week, Pink Dingo highlights an issue and seeks out the best charities that work to fix it. Those charities are compiled into a list of three, which can be voted on by you and other Pink Dingo members. The winning charity gets the spoils: a $3 donation per member. A private beta test is underway now, with the site reporting that 3,100 members have already signed up and donated more than $72,000. If you're in need of some karma points and have a tight budget to work with, this may be the site for you.
Trend Themes
1. Group Donation - Opportunity for businesses to create platforms that allow users to make collective donations to various charities based on voting.
2. Democratized Charitable Giving - Potential for disruptive innovation by creating platforms that involve users in the selection process of charities to donate to.
3. Budget-friendly Philanthropy - Potential for companies to develop platforms that enable individuals with tight budgets to participate in charitable giving.
Industry Implications
1. Crowdfunding - Opportunity for crowdfunding platforms to expand their services to include group donations for charities through voting.
2. Tech Startups - Tech startups have the potential to create innovative platforms that revolutionize charitable giving through user participation and voting.
3. Non-profit Organizations - Non-profit organizations can utilize the concept of group donations and voting to engage more donors and drive impactful giving.
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