Bizarre Bedding Editorials

The Tank Pillow Talk Photoshoot Includes Blankets and Sheets

The Tank Magazine Pillow Talk editorial featuring model Caterina Ravaglia incorporates bedding within each snapshot. Photographer Nicolo Terraneo took images of model Caterina Ravaglia for the series, capturing the model as she sat wrapped up in white blankets and sheets.

Stylist Elizabeth Black dressed Ravaglia head to toe in pieces that matched the linens displayed. While the bedding accessories displayed would more often than not call for subdued nighttime apparel, Black instead opted for leather coats, stretchy turtlenecks, fur shawls and masculine pea coats.

Offsetting the pale backdrop of Pillow Talk were grottos and gigantic boulders, making for a rather chaotic set that will certainly pique the interest of magazine readers, especially as the Fall/Winter 2014/2015 fashion season sets in.

Bedding Fashion Fusion
Opportunity to merge bedding and fashion design, introducing new textiles and prints for the fashion industry.
Editorial Disruption
Opportunity to disrupt traditional editorial photography by incorporating everyday objects, such as bedding, into the photoshoot.
Nature-inspired Sets
Opportunity to create chaotic and disruptive sets inspired by nature, bringing an outdoorsy and adventurous vibe to the fashion industry.

Where This Applies

Fashion
Industry can innovate by integrating bedding into fashion design and incorporating everyday objects into editorial photography.
Textiles
Industry can innovate by designing new textiles and prints for fashion and home decor, inspired by outdoor aesthetics.
Photography
Industry can innovate by incorporating unique everyday objects, such as bedding, into photoshoots, disrupting traditional editorial photography.
SCORE
1.9 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 24%
Activity 24%
Freshness 8%

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