There is a reason why the word 'artist' is included in the title 'makeup artist,' as the photo series dubbed 'Piece of Art' by Yulia Gorbachenko beautifully shows. Makeup application is an art form in and of itself, although this beauty editorial goes further down this path than most people would dare to tread. It treats the face as an extension of a canvas, quite literally. Model Samantha Xu's face rests in a cutout that continues the splatter of paint that covers her.
Although much of the credit does lie with the New York-based photographer's eye for composition and coloring, Piece of Art by Yulia Gorbachenko owes most of its stunning qualities to the artistic work of makeup artist Anastasia Durasova.
Key Themes Behind This Trend
- Artistic Makeup
- Disruptive innovation opportunities include the development of new makeup techniques and products that blur the line between makeup and art.
- Makeup as Fine Art
- Disruptive innovation opportunities involve creating makeup looks that are inspired by famous works of art and incorporating artistic elements into makeup application.
- Collaboration Between Photography and Makeup
- Disruptive innovation opportunities lie in exploring new ways for photographers and makeup artists to collaborate, resulting in visually captivating and unique art installations.
Where This Applies
- Beauty and Cosmetics
- Disruptive innovation opportunities include the development of artistic makeup products, collaboration with artists, and promotion of makeup as a form of self-expression.
- Photography
- Disruptive innovation opportunities involve experimenting with makeup as a visual element in photography and creating unique and visually striking compositions that blur the lines between makeup and photography.
- Art and Design
- Disruptive innovation opportunities lie in exploring the intersection of makeup and fine art, pushing boundaries and redefining traditional notions of beauty and creativity.
